• Explains what personal data you collect (name, email, payment info, etc.).
• How you use it (order fulfillment, marketing, analytics).
• Whether you share/sell data to third parties.
• Consumers’ rights to opt out, request deletion, or see what data is stored.
• Required link wording: “Do Not Sell or Share My Personal Information” (if you sell/share data).

• Outlines the rules for using your website and purchasing your products.
• Includes: payment terms, shipping timelines, return/refund policy, disclaimers, limitation of liability, governing law (California).
• Protects you from disputes.

• California requires clear disclosure of refund/return policies if they differ from a full cash refund within 7 days.
• If you don’t accept returns, you must clearly state “All Sales Final”.
• Many skincare brands offer a limited return/refund window (e.g., 14–30 days if unused/unopened)

• States how long processing takes, shipping methods used, delivery timeframes, and where you ship (U.S. only or international).
• Legally important because FTC requires you to ship within the timeframe promised (or within 30 days if none specified).

• Required because your serum affects the skin.
• Should state:

Your products are not medical treatments and not intended to diagnose, treat, cure, or prevent disease.

Results may vary.

Always do a patch test and discontinue use if irritation occurs.

• Protects you from liability under FDA and FTC regulations.